What does and doesn’t cause a crybully firestorm of protest
Two very similar ads were used by the clothing retailer Gap for Kids. One of them sparked such a wave of protest that Gap withdrew the ad and apologized. The UK Daily Mail reports:
Gap Kids has apologized after an ad for Ellen DeGeneres' clothing line sparked a social media backlash for having a racial undertone.
The company shared pictures for the GapKids X ED campaign on Twitter on Saturday with the caption: 'Meet the kids who are proving girls can do anything.'
'We all have the power to empower one another,' is the tagline for the line – aimed to encourage young girls to 'follow their passions.'
But Twitter users immediately spotted the flaw in the four photographs posted on Gap's Twitter account – and called the company out on presenting the only black girl as a prop.
The company was blasted for only using one 'token' child of color – and presenting her as an arm rest for a white girl. The white girls, meanwhile, are shown doing gymnastics, DJing and using a telescope.
Fatima La'Juan Muse said: '@GapKids proving girls can do anything… unless she's Black. Then all she can do is bear the weight of White girls. #EpicFail.
Here it is:
Yet, as “Eternal Cracker” of iOTW Report noticed, there is a very similar Gap for Kids ad that nobody said a word of complaint about.
What does this say about race in America today?