The Obama campaign has taken a calculated hit on stay at home moms and everyone is outraged!  Don't be fooled -- this was planned.

Inappropriate, insensitive, politically incorrect comments made by a professional public relations person closely associated with Obama administration are being portrayed as a huge mistake damaging the re-election prospects of President Obama as he seeks to win favor with women voters.  He's cooked his goose, according to some media pundits.   

Hilary Rosen's criticism that Ann Romney is ill equipped to advise Romney on economic matters as a women who has never worked a day in her life was not only calculated and purposeful, it was the sentiment of many working women.

We should consider it all in light of the fact that most women work.

My first reaction was not outrage or insult, as a stay at home mom and now grandmother, but to question:  why was this planted?

Perhaps Rosen volunteered to become a scapegoat or villain so that Obama could rush to the defense of stay at home moms.  After all, nothing is accidental in the realm of media controversy these days.  And Hilary Rosen has made a career in  public relations, so she is not likely to make such a public mistake.

Behind all this talk, talk, talk is the simple fact that most women work outside the home now.  Regardless of circumstance,  financial, marital status, number of children; more women are earning paychecks more than ever before.

In fact, the more educated you are and the more affluent you are, as a woman, the more likely you are to have a "career."  

Garnering votes from women in poverty is easy as assuring continued and increasing benefits.  But how to appeal to all those working women?

Affluent and educated women require more than a hand-out, so the re-election campaign must reach out to these women.  What better way than to appeal to their true, yet unspoken, opinions?

Mothers that stay home and forego careers to raise their children have long been disdained by working women. Working women are often simmering with disdain for the women that opt out.  As any stay-at-home mom can attest, there is a thin veil of superiority working women wield as they inquire, "just what exactly do you do all day?"

"Working is easier than staying at home with my kids.  I tried it, but I need the company of other adults and the stimulation provided by my work" is the apology given and betrays the real thought process that working women are just too smart and too vibrant to be relegated to the boring and unfulfilling job of raising children.

Rosen's comment is another weapon in the class warfare war Obama is instigating.  

So, let's face facts here.  The majority of women work, earn an income, have a career of some sort.  

Many working mothers have disdain for those that stay at home, regardless whether the stay at home mom is living on welfare or has a husband earning millions.  

The tactical game is that Rosen's comment actually resonates with all those working women that secretly harbor her sentiment. 

All the flowery praise and accolades to the stay-at-home mom are just political theater.  

The true fact is, many women think and feel the same as Rosen. And Obama's operatives know it.

See also: Dirty Little Secret: More Women Want to Stay Home to Raise Kids