'Buying black'

By David Paulin

Fascinating piece here about a black Chicago couple living in an upper-class white suburb who are going out of their way to "buy black." Going out of their way in the extreme, I might add.

Nowhere in the Chicago Tribune article does it imply the couple might be, well...racist. The paper quotes Lawrence Hamer, associate professor of marketing at DePaul University, as calling the Andersons' project "brave and courageous" and said its logic was "exactly right."

Imagine if a white couple went out of its way to "buy white," avoiding buying from nonwhites. Now, there'd be something to write about! Hey, I wonder where this couple goes to church in the Chicago area. And do you suppose they're Democrats or Republicans?